(ARA) - By now nearly everyone has heard something about the digital TV transition set to take place on Feb. 17, 2009. That’s the day when all full-power broadcast television stations in the United States will cease broadcasting on analog airwaves and begin broadcasting solely in digital.
That’s less than a year away — so now is the time to start thinking about how the switch will affect you. Will you choose to get a converter box or will you take advantage of this opportunity and step up to the amazing picture of a high definition TV with a built-in digital tuner?
While the change to all-digital TV might sound a little scary to some people, the fact is that digital broadcasting will benefit everyone, bringing improved picture and sound quality, as well as additional channels and interactive video and data services. The best news is that it’s actually very simple to make the switch from analog to digital TV at home. Follow these tips and you will be well on your way to enjoying a high-definition digital experience in your own home.
Getting Started:
If you’re looking to get the best high-definition picture, you’ll need an HDTV set capable of 720p, 1080i or 1080p picture resolution. You’ll also need a high-definition source such as an HD cable box or satellite receiver and be watching a high definition channel that will show 720p or 1080i resolution. To receive 1080p resolution, which is the clearest, most detailed picture available today, you’ll need a Blu-ray Disc player. If you’re a little confused, don’t fret. The salespeople at almost any store that sells HDTV will be glad to help you out.
Making the Right Connection:
It’s important to remember, however, that when you buy an HDTV, one of the most important components may not be included. To get all that high definition picture and sound from your HD cable box or satellite receiver or Blu-ray disc player, you will want to purchase an HDMI cable to connect your high-definition source to the TV.
Widely regarded as the best high-definition connector available, HDMI cables give you the very best sights and sounds, and because they carry both audio and video digital signals they’re also the easiest way to hook up to your HDTV.
Not All Cables are Created Equal:
There are many different choices when it comes to buying HDMI cables, but like you wouldn’t put economy tires on a sports car, you will want to make sure you go with the highest quality cable available to get all the performance from your high definition gear. This doesn’t have to mean buying the most expensive cable, but you will need to find one that can support the large amounts of data coming from sources that have the new HDMI 1.3 format, 1080p, and the new HD audio formats used on Blu-Ray discs. Even if you haven’t converted to Blu-Ray just yet, planning for future technologies is advisable when it comes to purchasing HDMI cables.
Noel Lee of Monster Cable believes it is possible for all Americans to make the perfect digital connection. His company is offering “Monster Advanced for HDMI” speed-rated cables. “We’ve worked to create a speed-rating system for every budget and hookup,” Lee states. “This way, everyone can enjoy maximum high-definition performance, no matter what system they own.”
For more information about HDMI and to learn which speed-rated cable is right for your HDTV, visit Monster’s HDMI learning center at www.monstercable.com/HDMI. For more specific questions, visit www.monstercommunity.com .
(NewsUSA) - Advertising is telling the world how great you are, while publicity is having others tell the world how great you are. Companies and organizations that understand the importance of publicity are generally more successful than those who use advertising alone to reach their target audiences.
Newspapers, magazines and radio and television news programs are filled with stories about businesses and organizations. Those who know how to present materials professionally to the right people will get media coverage for free, while those who don’t understand how publicity works have to rely on large advertising budgets to reach their audiences, usually with less impressive results.
“If you can get a news organization to report about your event or praise something you’re doing, you have gained an enormous amount of credibility that simply couldn’t be generated through paid advertising,” said David Forman, a public relations veteran and author of “Publicity Professor,” a workbook that teaches business owners how to get free news coverage.
The first step in reaching out to media professionals is to create an appealing press release. Its main purpose is to get an editor or producer interested in what you have to say or in what you are doing. It should contain enough information, specifics and quotes that a writer can craft a story from it without ever having to call you.
A media alert is another tool for getting press coverage. Its purpose is to give news assignment desks the specifics about an event in a way that entices editors or television news directors to send a reporter or camera crew.
There are dozens of other ways to get news coverage, such as placing feature stories or writing pitch letters offering your expertise in a subject for quotes or on-air interviews.
Forman says you don’t have to hire outside help to get publicity.
“Nobody knows your business like you do,” Forman said. “You simply have to reach the appropriate person with your message, in a format that media professionals expect.”
Using real-world examples, “Publicity Professor” shows you how to give editors and producers exactly what they’re looking for to get your story covered for free.
The guidebook includes easy-to-follow templates of press releases, media alerts, feature stories and pitch letters; suggestions on creating newsworthy special events and awards programs; and resources for contacting local, regional and national media.
For further information on promoting your business, order a copy of “Publicity Professor” by calling toll-free (866) NEWS-400 or by visiting www.publicityprofessor.com.
The “Salute to Our Troops” military-appreciation event Saturday in downtown Raleigh will be one of the largest of its kind ever in the state.ON PARADE: The focus of Salute to Our Troops will be a parade up Fayetteville and Salisbury streets that features military equipment and vehicles, including a missile system, armored Humvees and personnel carriers. There will also be hundreds of marchers in units from every branch of the armed services and from bases across the state, as well as bands from Triangle schools and elsewhere.
FOR MILITARY FAMILIES: Parts of the event, including rides, games and a free lunch, are for military families only.
FOR EVERYONE: All attendees can view the parade and check out displays of vehicles, including armored personnel carriers and several NASCAR teams.
START TIMES: A flyover of F-15Es from Seymour Johnson Air Force Base will start the parade at 10 a.m. The displays will open to the public at 11:30 a.m.
FIND OUT MORE: More information on Military Appreciation Day is available at www.saluteournctroops.org.
SOURCE:News & Observer
TORNADO*FLASHFLOODS*WINTERSTORM* HURRICANE*FIRE*HAZARDOUS*
MATERIALS SPILL,
The next time disaster strikes, you may not have much time
to act. Prepare now for a sudden emergency.
Learn how to protect yourself and cope with disaster by
planning ahead. This checklist will help you get started.
Discuss these ideas with your family, then prepare an emergency
plan. Post the plan where everyone will see it–on the
refrigerator or bulletin board.
For additional information about how to prepare for
hazards in your community, contact your local emergency
management or civil defense office and American Red Cross
chapter.
Emergency Checklist
Call Your Emergency Management Office or American Red Cross
Chapter
* Find out which disasters could occur in your area.
* Ask how to prepare for each disaster.
* Ask how you would be warned of an emergency.
* Learn your community’s evacuation routes.
* Ask about special assistance for elderly or disabled
persons.
Also…
* Ask your workplace about emergency plans.
* Learn about emergency plans for your children’s school or
day care center.
Create an Emergency Plan
* Meet with household members. Discuss with children the
dangers of fire, severe weather, earthquakes and other
emergencies.
* Discuss how to respond to each disaster that could occur.
* Discuss what to do about power outages and personal
injuries.
* Draw a floor plan of your home. Mark two escape routes
from each room.
* Learn how to turn off the water, gas and electricity at
main switches.
* Post emergency telephone numbers near telephones.
* Teach children how and when to call 911, police and fire.
* Instruct household members to mm on the radio for
emergency information.
* Pick one out-of-state and one local friend or relative for
family members to call if separated by disaster (it is
often easier to call out-of-state than within the affected
area).
* Teach children how to make long distance telephone calls.
* Pick two meeting places.
1) A place near your home in case of a fire.
2) A place outside your neighborhood in case you cannot
return home after a disaster.
* Take a basic first aid and CPR class.
* Keep family records in a water and fire-proof container.
Prepare a Disaster Supplies Kit
Assemble supplies you might need in an evacuation. Store
them in an easy-to-carry container such as a backpack or duffle
bag.
Include:
* A supply of water (one gallon per person per day). Store
water in sealed, unbreakable containers. Identify the
storage date and replace every six months.
* A supply of non-perishable packaged or canned food and a
non-electric can opener.
* A change of clothing, rain gear and sturdy shoes.
* Blankets or sleeping bags.
* A first aid kit and prescription medications.
* An extra pair of glasses.
* A battery-powered radio, flashlight and plenty of extra
batteries.
* Credit cards and cash.
* An extra set of car keys.
* A list of family physicians.
* A list of important family information; the style and
serial number of medical devices such as pacemakers.
* Special items for infants, elderly or disabled family
members.
Emergency Plan
Out-of-State Contact
Name__________________________________________________
City__________________________________________________
Telephone (Day)________________(Evening)______________
Local Contact
Name__________________________________________________
Telephone (Day)________________(Evening)______________
Nearest Relative
Name__________________________________________________
City__________________________________________________
Telephone (Day)________________(Evening)______________
Family Work Numbers
Father_________________________Mother_________________
Other_________________________________________________
Emergency Telephone Numbers
In a life threatening emergency, dial 911 or the local
emergency medical services system number.
Police Department_____________________________________
Fire Department_______________________________________
Hospital______________________________________________
Family Physicians
Name___________________________Telephone_______________
Name___________________________Telephone_______________
Name___________________________Telephone_______________
Reunion Locations
1. Right outside your home____________________________
______________________________________________________
2. Away from the neighborhood, in case you cannot
return home___________________________________________
______________________________________________________
Address_______________________________________________
Telephone_____________________________________________
Route to try first____________________________________
______________________________________________________
Escape Plan
In a fire or other emergency, you may need to evacuate
your house, apartment or mobile home on a moment’s notice. You
should be ready to get out fast.
Develop an escape plan by drawing a floor plan of your
residence. Using a black or blue pen, show the location of
doors, windows, stairways, and large furniture. Indicate the
location of emergency supplies (Disaster Supplies Kit), fire
extinguishers, smoke detectors, collapsible ladders, first aid
kits and utility shut off points. Next, use a colored pen to
draw a broken line charting at least two escape routes from
each room. Finally, mark a place outside of the home where
household members should meet in case of fire.
Be sure to include important points outside such as
garages, patios, stairways, elevators, driveways and porches.
If your home has more than two floors, use an additional sheet
of paper. Practice emergency evacuation drills with all
household members at least two times each year.
Example:
Home Hazard Hunt
In a disaster, ordinary items in the home can cause injury
and damage. Anything that can move, fall, break or cause a fire
is a potential hazard.
* Repair defective electrical wiring and leaky gas
connections.
* Fasten shelves securely.
* Place large, heavy objects on lower shelves.
* Hang pictures and minors away from beds.
* Brace overhead light fixtures.
* Secure water heater. Snap to wall studs.
* Repair cracks in ceilings or foundations.
* Store weed killers, pesticides and flammable products away
from heat sources.
* Place oily polishing rags or waste in covered metal cans.
* Clean and repair chimneys, flue pipes, vent connectors and
gas vents.
If You Need to Evacuate
* Listen to a battery powered radio for the location of
emergency shelters. Follow instructions of local
officials.
* Wear protective clothing and sturdy shoes.
* Take your Disaster Supplies Kit.
* Lock your house.
* Use travel routes specified by local officials.
If you are sure you have time …
* Shut off water, gas and electricity, if instructed to do
so.
* Let others know when you left and where you are going.
* Make arrangements for pets. Animals may not be allowed in
public shelters.
Prepare an Emergency Car Kit
Include:
* Battery powered radio and extra batteries
* Flashlight and extra batteries
* Blanket
* Booster cables
* Fire extinguisher (5 lb, A-B-C type)
* First aid kit and manual
* Bottled water and non-perishable high energy foods such as
granola bars, raisins and peanut butter.
* Maps
* Shovel
* Tire repair kit and pump
* Flares
Fire Safety
* Plan two escape routes out of each room.
* Teach family members to stay low to the ground when
escaping from a fire.
* Teach family members never to open doors that are hot. In
a fire, feel the bottom of the door with the palm of your
hand. If it is hot, do not open the door. Find another way
out.
* Install smoke detectors. Clean and test smoke detectors
once a month. Change batteries at least once a year.
* Keep a whistle in each bedroom to awaken household members
in case of fire.
* Check electrical outlets. Do not overload outlets.
* Purchase a fire extinguisher (5 lb., A-B-C type).
* Have a collapsible ladder on each upper floor of your
house.
* Consider installing home sprinklers.
Add Your Link For Higher Page Rank: City5nc.com Link Directory
Deacons freshman Jeff Teague scores 26 points
WINSTON-SALEM - The Duke Blue Devils, the No. 2 team in the nation, got to that point because they haven’t let games end the way Sunday’s game against Wake Forest did.
Trailing the deepest into a game since a loss to Pittsburgh on Dec. 20, the Blue Devils couldn’t make up an eight-point deficit in the final 1:54 of the game and the Deacons beat the ACC’s first-place team 86-73.
The fans didn’t need prompting; they stormed the court to celebrate Wake Forest’s biggest win of the season and its biggest under first-year head coach Dino Gaudio, who replaced Skip Prosser after Prosser’s death last summer.
The last time Wake Forest put down a top five-ranked team, Prosser paced one sideline against the then-No. 4 Blue Devils at Joel Coliseum back in 2005.
This time, Wake Forest freshman guard Jeff Teague ran the Devils from baseline to baseline while scoring 26 points in the upset victory.
Duke freshman guard Nolan Smith, with a career-high 21 points, bravely stepped in when the Devils were feeling the pain of 8-for-28 shooting night from 3-point range and the discomfort of seeing so many starters deal with foul trouble.
“I don’t think we just laid down and died,” Duke coach Mike Krzyzewski said, praising the way the Deacons played defense. “I think Wake had something to do with it. … We haven’t always played like we needed to win. … That’s part of learning.”
Duke falls to 22-2 but still holds a one-game lead in the ACC standings at 10-1. Wake Forest improved to 16-8 and 6-5 in the conference, with one very pretty win to hold onto in case the NCAA Tournament committee comes knocking next month.
All five Duke starters played with four fouls at some point during the final 10 minutes of the game, and all left with five — the fifth time in school history five players have fouled out.
But Teague and forward James Johnson, who had 24 points and 16 rebounds, owned a stretch in the second half that pushed the Devils further than they’d been pushed in nearly two months.
Wake Forest came out of the locker room after halftime running hard. When Ishmael Smith hooked up with L.D. Williams for an alley-oop jam, the coliseum crowd went appropriately insane.
Williams, after forcing Duke senior captain DeMarcus Nelson to step out of bounds while guarding him along the baseline, dropped a 3 a few seconds later, giving the Deacons a healthy 52-44 lead.
But Kyle Singler isn’t getting praise as one of the nation’s best for nothing. He calmly knocked down an important 3 — for three of his 17 — to answer Williams.
That’s how the second half went, back and forth with the teams trading leads several times.
Nelson added 18 points, but the way he, Gerald Henderson and Jon Scheyer kept driving the baseline and the lane and the way Johnson or Jamie Skeen kept turning them away or forcing the Devils to take off-balance shots was the story of the game.
That’s how Duke wins games. Wake beat Duke by taking that away.
Though Duke scored 42 first-half points, the Devils found the middle of the court closed to dribble penetration.
The Devils didn’t deal well with the pressure either. They committed 13 turnovers in a win over Maryland on Wednesday and had 13 in the first half against the Deacons while trailing 47-42 at halftime.
Read On:News & Observer
Raleigh, NC — Beth Jarvis, Executive Director of Spare Some for Autism, has announced that NBC17 (WNCN) has agreed to be the media sponsor for the upcoming Spare Some for Autism Celebrity/CEO Kids Bowling Challenge. The event is scheduled for March 2. Spare Some for Autism is a non-profit dedicated to improving the quality of life for children with Autism.
“The support and involvement of NBC17 will do a lot to spread the word about the bowling challenge as well as educate the public about Autism Spectrum Disorder,” said Jarvis. “The station has stepped up to provide media support, as well as getting some of its on-air personalities involved in the challenge.”
Rowdy Gaines, winner of three Olympic Gold medals, is known as the “voice of swimming” and has worked with CBS, TNT and ESPN as a regular announcer for swimming and other events, and called his fourth Olympic telecast for NBC at the 2004 Games in Athens, Greece. He will again be part of the NBC broadcast team in 2008 for the Beijing Olympics.
“Rowdy’s support and involvement to this event and its cause will generate lots of excitement,” continued Jarvis. “The positive role model that he is to young people across the country makes him a perfect addition to the Spare Some for Autism Bowling Challenge.”
About the Spare Some for Autism Bowling Challenge
The first Spare Some for Autism Bowling Challenge will be held Sunday, March 2, 2008 at AMF Pleasant Valley from 4:00 p.m. to 7:00 p.m. Local celebrities include members of the Carolina Hurricanes and other CEOs from around the Triangle. Proceeds from the 2008 Spare Some for Autism Bowling Challenge will benefit the Wake County Public School System’s special-needs area in the form of a grant to further their work with students with autism.
About Spare Some for Autism
Spare Some for Autism seeks to improve the quality of life for children with Autism Spectrum Disorder. We are dedicated to funding programs that will directly impact the individuals that suffer from ASD and allow them to achieve their highest level of independence within their home, school, and community, all while gaining respect and support for themselves.
Read More:CarolinaNewsWire
RALEIGH, NC — Allen Weiss, a film director based in Raleigh, recently completed a series of 30-sec television spots for Children’s Hospital of the King’s Daughters (CHKD) in Norfolk, Virginia’s only free-standing, full-service pediatric hospital, treating children from birth through age 21 and the site of the state’s only dedicated pediatric emergency center.
The series, created by Davis Advertising of Virginia Beach and produced by Park Group of Richmond, promotes CHKD’s expansion of its comprehensive children’s health care into all other communities in the state’s Tidewater/Hampton Roads area.
“We cast children and teenagers to depict various real-case CHKD experiences in these Tidewater communities,” Weiss explained. “We wanted to make the point that the hospital means different things to different children in these areas.”
Shooting took place in several locations, including Virginia Beach (at sunrise), the William & Mary campus in Historic Williamsburg, and along the James River in Norfolk. The visual “clue” that held them all together was large-scale version of children’s wooden blocks that form the CHKD logo.
The multiple locations brought on a challenge. “Fitting so many locations into a given number of shoot days with no contingency for bad weather - that was a challenge,” he said. “I’m not a particularly religious man, but I prayed a lot!”
The weather cooperated and the shoot went off without a hitch.
“This was my second experience with this agency and this client,” said Weiss, who worked with both on an earlier hospital campaign. “As always, they were trusting and open to input. They assemble people who they feel are the best for a particular job then let those people go about doing their job. And for me, that trust extended all the way through the mostly Richmond-based crew, including director of photography Kevin Burger.”
The series of spots, with editing and custom music done in-house at Park Group, is being aired throughout the Tidewater area, which includes Chesapeake, Hampton, Isle of Wight, Newport News, Norfolk, Suffolk, Smithfield, Portsmouth, Virginia Beach and Williamsburg
Read More:CarolinaNewsWire
(ARA) – After the holidays, America turns its attention toward the Super Bowl, and of course, Super Bowl snacking. This year, resolve to spend less time in the kitchen and more time enjoying the game by preparing super-easy Super Bowl snacks with your microwave.
It’s not surprising that football and microwave cooking go hand-in-hand; both the Super Bowl and the world’s first countertop microwave oven by Amana made their debut in the same year — 1967. However, with today’s advanced microwave technologies, you can do much more than reheat foods while cheering for your favorite team. With added conveniences such as convection, larger oven capacities and up to 1500 watts of power, microwave ovens are built to ensure fast, even cooking for a wider variety of foods.
These days, microwave ovens let you to create tempting snacks in a flash — including classic recipes that families have enjoyed for years. Many new and updated recipes are so easy that football fans of any age (or culinary skill level) can help prepare them. Off-the-shelf, ready made ingredients also allow you to quickly whip up snacks that would ordinarily take hours to prepare.
To celebrate 40 years of microwave cooking, Amana combed its archives for the all-time favorite microwave recipes collected over the years, and created a new online downloadable cookbook. “Fast Food Redefined: 40 Years Ago Amana Invented a New Way to Cook” lets you save more time than ever while exploring new and clever cooking possibilities. Many nostalgic recipes can be easily recreated using at most, seven or eight ingredients.
The cookbook offers a new twist on classic snack favorites such as Crunchy Nibble Mix made with corn cereal squares, popped popcorn, pretzels, mixed nuts and dried cranberries. Or try another snacking favorite, Spinach Dip in a Bread Boat served warm with bread cubes. Create crowd-pleasing Fiesta Nacho Dip made with cream cheese, refried beans and salsa. Round out the snack menu with Snappy Glazed Meatballs that cook in 15 short minutes, and you’ll be the hero at halftime.
Microwave Recipe: Easy Fiesta Nacho Dip
This microwave version of an all-time snacking favorite is perfect for a Super Bowl get-together. Fast and easy to prepare using ready-made ingredients, it’s sure to please the crowd — as well as the cook.
Ingredients:
1 package (8 oz. cream cheese)
1 can (16 oz.) refried beans
1/2 cup chunky style salsa
1/4 cup chopped canned green chilies
1 tablespoon taco seasoning
1 cup (4 oz.) shredded Mexican cheese blend
Additional toppings such as chopped tomatoes, sliced black olives or sliced green onions (optional)
Tortilla chips
Directions:
1. Place cream cheese on microwave-safe dish. Microwave on high 30 to 40 seconds or until softened. Spread cream cheese evenly in 1-quart microwave-safe casserole. In medium bowl combine refried beans, salsa, chilies and taco seasoning. Spread bean mixture over cream cheese; sprinkle with cheese.
2. Microwave on high 2-1/2 to 3 minutes or until cheese is melted. Sprinkle with toppings over dip, if desired. Serve with tortilla chips.
Makes 8 servings
Microwave tip: You can soften cream cheese using the Soften/Melt feature when using the microwave. Place cream cheese on microwave-safe dish.
To obtain other easy recipes, as well as a variety of recipes for soups and sandwiches, sides, savory main dishes, sweet treats and desserts, plus cooking tips, visit www.amana.com.
Courtesy of ARAcontent
CHICAGO - Marion Jones said Wednesday seeing the pain her family and friends endured after she admitted using performance-enhancing drugs outweighed the impact of returning her Olympic medals.The former Olympic track gold medalist appeared on “The Oprah Winfrey Show,” her first television interview since being sentenced last week to six months in prison for lying to investigators about steroid use and a check-fraud scam.
“I want people to understand that, you know, everybody makes mistakes. … I truly think that a person’s character is determined by their admission of their mistakes and then beyond that, what do I do about it?” Jones said via satellite from Austin, Texas, where she lives. “How can I change the lives of people? How can I use my story to change the life of a young person?”
Once the most celebrated female athlete in the world, Jones won three gold and two bronze medals at the 2000 Sydney Olympics.
After long denying she ever had used performance-enhancing drugs, Jones admitted last October she lied to federal investigators in November 2003, acknowledging she took the designer steroid “the clear” from September 2000 to July 2001. “The clear” has been linked to the Bay Area Laboratory Co-Operative, the lab at the center of the steroids scandal in professional sports.
Winfrey pressed Jones on the repeated, impassioned denials she made over the years. “You knew at that time, you knew were lying, right?” Winfrey said.
“I made a mistake. I made the choice, at that time, to protect myself, to protect my family,” Jones said. “And now I’ve paid the consequences dearly.”
Read More:News & Observer
Westinghouse Digital Electronics and AdtekMedia Inc. have partnered to speed the national expansion of “PumpTop TV,” AdtekMedia’s digital media network that consists of television screens installed atop gas station pumps.
Westinghouse Digital will build and install display systems for fuel pumps in thousands of gas stations in each of the sixty largest U.S. markets. The screens will be serviced by AdtekMedia’s narrowcast network, which will deliver news content and advertising to gas station consumers as they fuel their vehicles.
The result will be one of the largest out-of-home digital media networks in the U.S., reaching more than 100 million drivers each month, according to the companies (pdf).
PumpTop TV runs a five-minute program of news, sports, entertainment, weather and traffic interspersed with advertising, complete with both audio and video. The system includes dual screens (on both sides of the pump), 19 inches wide, with high resolution displays.
PumpTop TV is looking into national and regional content providers for its network. The first market will be Los Angeles, followed by San Francisco-Oakland-San Jose, Sacramento-Stockton-Modesto, San Diego, Phoenix, Dallas-Fort Worth and Houston.
Related topics: Planning, Signs of What’s to Come, Feature, New Tech, Entertainment, Interactive, Outdoor, Demographics, Television…
ABC Delivers News Content to PumpTop TV
PumpTop TV and ABC have partnered to produce and deliver custom news content throughout each day to U.S. gas station consumers.
PumpTop TV shows a five-minute program of news, sports, business, entertainment, weather and traffic interspersed with advertising. ABC will produce a daily lineup of news features through its “ABC News NOW” property, a 24-hr digital cable network available via cable, broadband, mobile and out-of-home digital media.
PumpTop TV’s network consists of more than 2,500 screens found at most major gas station brands in the Los Angeles and San Diego markets. Installations have begun in the San Francisco and Sacramento markets, with Phoenix, Dallas, Houston, New York, Chicago, Philadelphia and Boston slated for 2008.
Internet-Connected Gas Pumps Give Directions via Google Maps
Google is on the verge of announcing a partnership that will put its Maps feature on screens at gas stations across the country.
Screens at gas pumps made by Gilbarco Veeder-Root will be fitted with internet connections that display Google Maps, reports MarketingVOX.
Drivers filling their tanks will be able to scroll through the maps for directions to where they are going. They can also locate hotels or landmarks.
Motorists will then be able to print out the directions directly from the pump.
Google will not sell ads itself on the gas pump service. Gas stations will likely make money by offering local retailers space to present coupons that can also be printed out.
Read More:Mediabuyerplanner.com
